Exploring Student Issues
with the Canadian Federation of Students (CFS)
Founded in 1981, the Canadian Federation of Students is a national union made up of over 530,000 students from more than 60 university and college students’ unions across Canada. The Federation provides students from across the country with an effective and united voice, provincially and nationally. In doing so, they create space and foster opportunities for students to join together to create lasting change, both on and off campus.
Sector:
Equitable Education & Social Issues
Services:
Content Development
Research
Copywriting
Learn More:
Read the articles on the CFS website
Over 2022 and 2023, Anti-Heroine Media collaborated with the Canadian Federation of Students to author a number of long-form pieces digging into contemporary student issues. Each article included centred on a topic specific to the Federation’s ongoing campaigns, and featured an intersectional analysis of the issue in an accessible format. This included embodying the organization’s relatable tone and speaking directly to the student experience.
We approached this project collaboratively with the CFS team, researching and pitching pieces that captured the themes and concerns that were impacting students directly. These included building a culture of consent on campus, evaluating post-secondary institutions’ response to the Covid-19 pandemic and return to classrooms, accessing exam accommodations, and the impact of inflation. This article was particularly popular as it helped to demystify all the buzzwords and jargon to explain what was going on in a way that was easy to understand and engage with. This allowed us to further investigate the systemic implications of the issue for CFS’ target audiences.
We also worked closely with the CFS team to author a special article in honour of Pride Month on the Federation’s End the Ban campaign, centred on the exclusionary policy that banned men who have sex with men from donating blood. In 2022 Canadian Blood Services took measured steps to update their screening policy, moving away from sexual orientation to instead focus on more high-risk sexual behaviour. This piece was published in True North Living and explored the organization’s long-term commitment to advocating on this issue.
